First
off, you must know that he goes by "Kris" and that by saying "he" we're
indicating he is a male-type person. Yes, we know Kris is
an odd
name for a guy, and he has mostly forgiven his Quasi-Swedish mother for
bestowing it upon him. In fact, he is not ashamed of his name (shared
by Swedish kings after all!), but he does grow weary of receiving junk
mail addressed to "Ms. Kristian Chronister." It reminds him how sloppy
most direct mail marketers are, and makes him feel the urge to go yell
at some list brokers.Kris is a senior business executive, combining MBA training with 19 years’ experience. He currently serves as CEO of Jackson GI Medical, a healthcare company offering medically-credible, research-backed nutraceutical supplements such as PrebiotinTM, the most medically researched Prebiotic formula. He has also worked as a Vice President at Fortune-50 and Fortune-500 firms, as well as smaller companies and even an e-commerce startup.
As you can tell by reading his home page at www.krischronister.com, he is very ROI-focused and drives business from a growth and productivity basis. His background includes both consumer and B2B..
One of Mr. Chronister's distinctions is his extensive e-commerce & interactive business leadership experience including campusdoor.com. chipcenter.com, Jacksongi.com and jewelry.com. He maintains a strong expertise in online marketing including online advertising, e-commerce, search engine marketing and search engine optimization. With professional interactive experience dating back to 1991 when Usenet was status quo, notepad was a legitimate site-building tool and table tags were the bleeding-edge, he brings a truly balanced, end-to-end perspective to online business. He also possesses strong traditional direct marketing experience. He is a brand building expert, and has built a strong roster of acquisition/change management experience.
Should you wish to reach him, the best way is through his profile on LinkedIn.com. He also has a marketing profile at naymz.com. Or you can just send e-mail to kc-at-krischronister.com.In addition to his role as CEO at Jackson GI Medical, over a 20-ish-year career, he has served as Vice President at Lehman Brothers; Vice President at Jewelry.com; a Partner & Director at Ogilvy & Mather; Global Director at Tyco Electronics, and Executive Producer at CMP Media.
He has an MBA from Pepperdine University, which surprises him as much as it does you. He also holds a BA from Occidental College, and attended Bishop DuBourg High School. He grew up in St. Louis, Missouri until he was old enough to rectify that matter, and subsequently lived in Los Angeles and New York City. He now resides in Camp Hill, a suburb of Harrisburg, PA, where he enjoys the slower pace of life.
Some folks seem to think pretty highly of him... Take a look at his recommendations.
Click the link if you'd like to visit Kris Chronister's Online Resume
Recommendations and Comments for Kris Chronister:
"One of the best executives I have met."
Bo Lycke, Chairman of the Board, CampusDoor
Bo - also the former President of Volvo/Scanoil and CEO of Claimsnet.com - supervised Kris Chronister at Lehman Brothers / CampusDoor.
“Blessed with uncommon amounts of native intelligence and common sense, Kris Chronister brings a sharp mind to business problems and opportunities and always brings a keen sense of humor to the table, making him a pleasure and a delight to work with in business. He possess excellent critical thinking skills and works as comfortably "in the box" as outside, with the solution being the key objective and the process open to whatever path best leads to a successful resolution.”
Rick Bannerot,
VP US Advertising/Marketing, World Gold Council
Rick
was with World Gold Council when working with Kris Chronister at
Jewelry.com..
“Kris Chronister created the Marketing Department for CampusDoor, upgraded the marketing effort for the company and enhanced the creativity in presenting CampusDoor in the Student Loan market. His viewpoints on the cost-benefits of marketing strategies have allowed CampusDoor to greatly expand its marketing efforts and reach to potential customers, while staying within budget guidelines. The volume of loan applications has risen dramatically since Kris joined the Company and his efforts have been a significant reason for this increase.”
Andrew Folmer,
CFO, Campus Door
Andrew worked with Kris Chronister
at Lehman Brothers / CampusDoor
“Kris Chronister...entered a new industry and demonstrated his ability to bring a fresh new approach to the company. His marketing ideas were cutting edge."
Kailash Mathur, COO, CampusDoorKailash worked with Kris Chronister at Lehman Brothers / CampusDoor
“Kris Chronister brings the experience and perspective of a seasoned marketer to the table. His experience with Leadership Harrisburg Area in its Executive Leadership Series (ELS) proved to be as beneficial to his colleagues in the program as it was to him. It's a pleasure to have Kris on a team.”
Rob Rutz, VP, Director of Client and Community Relations for Central Pennsylvania, PNC Financial Services Group
Rob was Chairman of LHA Executive Leadership Series when Kris Chronister completed the program.
“Kris Chronister is the creme-de-la-creme of marketing gurus. Incredibly smart and creative, Kris has the rare combination of creativity, business savvy and technical savvy which makes him ideal for all ventures online and off and especially those that live in both worlds. And Kris puts the cherry on top by being fun to work with!”
Charles Gorder,
Owner, Sphere Interactive, Inc.
Charles was with
Sphere Interactive when working with Kris Chronister at Andin
International, Inc.
“As a vendor to Kristian Chronister and Campus Door, Kris' ability to narrowly define his missions and goals and provide specifics about his objectives is a joy for me. I'm very impressed with his abilities to coordinate his internal teams to see the whole picture and take ownership of projects - this has reduced production times, increased program quality and kept costs contained.”
Steve Kownacki,
Creative Director & Owner, Final Focus Productions
Steve
was with another company when working with Kris Chronister at Lehman
Brothers / Campus Door
“While at Ogilvy & Mather, Kris, as my executive producer, lead our IBM Project Management team using guiding principles that enhanced our work efforts without descending to non-productive micro management. He vastly contributed to the overall vision of O&M Project Management and stepped in wherever he was needed to get any job done. While working for Andin International’s Jewelry.com, I reported to Kris who held the position of VP Marketing for the company. Jewelry.com was his idea 100% from the outset. His vision for the site was comprehensive brand management magic that started before there was even a site.”
Pat Dwyer,
Interactive Sr. Producer, Jewelry.com
Pat reported
to Kris Chronister at both Ogilvy & Mather and Jewelry.com
“I worked as a contractor for Kristian Chronister while he was building a Web resource for electronics design engineers. From the start, he was focused on creating something that would be immediately useful, but also grow and change as time went on. He had a no-nonsense approach to design that isn't even common enough now, let alone almost a decade ago.”
Marshall Lager,
Senior Editor, CRM Magazine
Marshall reported to
Kris Chronister at CMP Media/ChipCenter